Welcome on board the Green Tech Toolkit of the START Project
The Green Tech Toolkit is a methodological handbook on transformational team coaching and green-tech infusion, accompanied by didactic tools and operational tools (Circular Tourism Tool), to enable trainers to evolve towards the role of green-tech infusion Coach, in order to guide tourism workers:
- in the realisation of an as-is-to be analysis for the circular transformation of their professional action by infusing digital and green innovation into business models, processes and practices;
- “in vitro” design and implementation of digital solutions to innovate, in their own organisational contexts, the range of tourism products/services offered in a sustainable way (START Lab).
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The Circular Tourism Tool of the START Project
The Circular Tourism Tool represents an as-is-be analysis tool configured on a ‘three-dimensional’ model in which the founding dimensions of professional action, coinciding with Context, Role, Person, constitute the drivers of development of the entire analysis framework and the relative ‘evolutionary’ response. In particular:
- The European ‘GreenComp’ framework was used to structure the analysis questionnaire.
- Thanks to the questionnaire contained in the tool, users can undertake a self-assessment guided by Artificial Intelligence to identify their perceived level of green maturity and to stimulate reflection, awareness and self-criticism.
- Each answer given in the tool has a score from 1 to 4 functional to polarise the level of green maturity with respect to the 4 areas of the GreenComp framework.
- At the end of the self-assessment process, the system provides ‘recommendations’ to accompany harmonious green development.